Abbiamo is a start-up based in São Paulo, Brazil, with a mission to bring technology along with great customer support to the logistics sector in the country.

Abbiamo understands that delivering e-commerce products is more than just handling packages, it’s bringing people moments of joy and excitement in its various forms and expressions.

Rather than focusing on their service, like most competitors, we wanted their visual identity to feel like their values: warm, simple and transparent. The symbol is therefore, a friendly smile with a structure that derives directly from the wordmark.